Shenzhen is the world’s leading watch production and support base, accounting for 43% of global watch production. However, the entire watch industry in Shenzhen and even China is in the middle and lower layers of the world watch industry chain. Independent innovation and industrial upgrading and transformation have become the Shenzhen watch companies. The top priority. To achieve this goal, we must first solve the problem of product development and quality improvement.

At the "Guangdong-Hong Kong Watch & Clock Seminar" recently held, the topic of whether Chinese watch companies should be transformed from OEMs to brand owners has caused heated discussions among the PRD and the Hong Kong watch industry.

According to the person in charge of Shenzhen Watch and Clock Industry Association, with the rapid recovery of the global economy, the development of the watch industry is rapid and it is urgent for the Shenzhen watch and clock industry to accelerate the transformation and upgrading. Enterprises must increase the added value and core competitiveness of the products in a new market competition environment. In this environment, more and more Shenzhen watch companies began to create their own independent brands, while these companies also realized that product quality is the basic guarantee for brand building, in order to become bigger and stronger are their own brands, non In the technical content of the product, the quality of the hard work can not be improved.

The relevant person in charge of the Shenzhen Watch and Clock Quality Inspection Center stated that as a technology service platform for the watch industry, the center witnessed the upgrading process of the Shenzhen watch industry while providing inspection and other services for Shenzhen watch companies.

The person in charge introduced the quality inspection data in recent years and said that as of November this year, the total number of watches and clocks tested by the center had increased by 14% compared with the same period in 2009. At the same time, the number and degree of technical consultations and exchanges of watch manufacturers with regard to product quality, technical indicators, etc. have also increased significantly. It can be seen that under the impetus of the market and self-development requirements, Shenzhen watch companies have increasingly improved the quality requirements of their own products and began to Spontaneously investing more energy into improving technology and product quality is the best choice for a company to shape a brand.

Shenzhen Watch and Clock Quality Inspection Center, as a technology platform serving the industry, hopes to complete the arduous task of promoting industry transformation and technology upgrading together with the enterprises of Shenzhen watch industry, and jointly build a beautiful future for the watch industry.