Datang symbolizes prosperity; princess lives in nobleness. Into the home textile world of Zhangjiagang City Datang Textile Technology Co., Ltd., full of joyous “Chinese Red”, or Longfeng Chingxiang, or Peony Turtle, or Hibiscus bloom, each pattern is classical and modern, fashion and tradition. The perfect fusion.

Tang Ligang, chairman of Zhangjiagang Datang Textile Technology Co., Ltd., started fabrics and clothing business at the beginning of his career, but he always had a brand dream. In 2003, he formally established Datang Textile Products Co., Ltd. and successively founded the clothing brand “Yage Shiman” and the home textile brand “Datang Princess”. In June of this year, Datang Textile Products Co., Ltd. was renamed as Jiangsu Datang Textile Technology Co., Ltd., and the brand “Boeing Kalan” was newly created, which signified that Datang Corporation has stepped into a new stage of brand development and high-end development.

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Datang Textile, while building the brand of “Datang Princess” home textiles, insists on the road of diversified expansion and continuously extends the “Da Tang” brand industrial chain. The company's clothing brands “Yage Shiman” and “Boeing Kalan” draw on the advanced design concepts of international brands and take the high-end market. Now they have become the ideal brand for white-collar workers. The company’s professional clothing has entered the institutions and enterprises. In many fields such as schools and schools, this year, nearly 100,000 students are supported by uniforms. Datang Corporation continuously enhances the development of new products for enterprises and the application of new technologies so that product design can focus on various themes such as innovation, environmental protection, functionality, and culture. This year, the use of materials and technologies such as antibacterial, anti-caries, anti-ultraviolet, negative oxygen ions, far-infrared, etc., has enabled companies to take a big step in brand innovation. Innovation has also brought about rapid growth in market sales.

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The integration of Datang Textile's advocacy technology, philosophy and personalization, the design of new home textile products won the China Home Textile Design Competition each year. This year, the company’s professional apparel designers won the Excellence Award in the “National Women Worker Post Skill Innovation Contest”. . The company's team spent nearly two years of hard work, created a special labor protective clothing design, testing and production center, and has a special production license, and opened a new door for innovation and entrepreneurship. Tang Ligang said that this is only a new starting point. All of these have created a solid foundation for Datang to make traditional products "unconventional."

In order to maintain sustained and healthy development, enterprises must upgrade their products and upgrade their products. The key to achieving enterprise transformation and product upgrades is technology. To this end, Datang Textile and Jiangnan University, Beijing Institute of Clothing and other institutions of production, learning, research and cooperation continue to advance. Under the concern of the China Textile Association, recently, relevant staff of the China Textile Science Research Institute visited Datang Textile several times to discuss cooperation in the development of functional home textiles and garments. This will apply many functional technologies to home textiles, professional clothing, cashmere sweaters, silk and other product lines, providing better support for Datang Textile to create modern technology textile companies and products to upgrade and rapidly transform their products. Tang Ligang said that this can also serve as a public technology platform for many textile companies, providing other textile companies with a variety of technical support and industry chain support services.

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For the future development of Datang Textile, Tang Ligang stated that Datang will adhere to the “brand culture, channel innovation”, inherit the essence of national culture and Datang culture, and continuously integrate cultural creativity and ideas into product development, industrial chain extension and enterprises. In the process of development, at the same time relying on Dongdu Culture and the opportunity for the development of Dongcheng District, it created the Zhangjiagang Datang Industrial Tourism Cultural Park and devoted itself to depicting the new scroll of Brand Datang, Cultural Datang, Technology Datang, and Talent Datang.

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